This solution utilized mobile application (through devices like smart phones, or tablets) to administer it's impact. For some solutions this means using apps as the means and ends of creating an outcome (ex: a chat bot for farmers). For others, apps serve as a just one component of more complex set of practices (ex: using mobile cash payments to administer aid after disasters).
The main benefit of mobile applications is increased traction within beneficiary groups, at a lower price point and with minimal logistics. This is because the administration infrastructure is already clearly established (cellular data networks) in even otherwise impenetrable geographies. In developing contexts this proves to be a vital source of lean program design that helps novel solutions reach the hands of the most deserving individuals.